AKRABJUARAAKRABJUARA

Akrab Juara : Jurnal Ilmu-ilmu SosialAkrab Juara : Jurnal Ilmu-ilmu Sosial

This study aims to determine the effectiveness of Instagrams use as a medium for disseminating legal information at the Bogor Regency District Attorneys Office. The research used a descriptive qualitative approach through a case study method. Data were collected through in-depth interviews with account managers and members of the public, observations of official Instagram account activity, and documentation from archives and social media content. Data analysis employed the Miles and Huberman interactive model, which encompasses data reduction, data presentation, and conclusion drawing. The results indicate that Instagram is quite effective in conveying legal information to the public, particularly young people. Effectiveness is evident across cognitive, affective, and conative dimensions, although obstacles remain, such as limited human resources, less interactive content, and the lack of structured content evaluation. These findings confirm that social media, particularly Instagram, has significant potential to support the prosecutors offices role in providing legal education while encouraging public participation in understanding legal issues.

Based on the research results, it can be concluded that the Bogor Regency District Attorneys Offices use of Instagram has proven effective as a medium for disseminating legal information, particularly in increasing public understanding, interest, and engagement across three communication dimensions.The use of interactive features has made a significant contribution to the dissemination of legal information, although it has not been fully optimized due to limited human resources and inconsistent responses.Overall, the digital communication strategy through Instagram has played a significant role in building public legal awareness, although it still requires strengthening aspects of interactivity and content evaluation for maximum impact.

Further research could explore the development of a more comprehensive content evaluation system, incorporating both quantitative and qualitative indicators to assess the impact of Instagram content on public understanding and engagement. Additionally, studies could investigate the potential of utilizing Instagrams interactive features, such as live sessions or Q&A, to foster more direct dialogue between the prosecutors office and the public, thereby enhancing transparency and trust. Finally, research could examine the effectiveness of integrating Instagram with other official communication channels, such as the prosecutors office website or legal complaint platforms, to create a more seamless and accessible information ecosystem for citizens seeking legal assistance and information. These investigations would contribute to a more nuanced understanding of how digital platforms can be leveraged to strengthen the relationship between legal institutions and the communities they serve, ultimately promoting greater legal awareness and participation.

  1. View of Interactivity on Government Social Media to Improve Public Services. view government social improve... doi.org/10.37535/103004120232View of Interactivity on Government Social Media to Improve Public Services view government social improve doi 10 37535 103004120232
  2. Efektivitas Media Sosial Instagram untuk Penyebaran Informasi Pajak: Studi Kasus pada Pekerja Generasi... jurnal.stikes-ibnusina.ac.id/index.php/Excellence/article/view/2710Efektivitas Media Sosial Instagram untuk Penyebaran Informasi Pajak Studi Kasus pada Pekerja Generasi jurnal stikes ibnusina ac index php Excellence article view 2710
  3. What Influences Users’ Intention to Share Works in Designer-Driven User-Generated Content Communities?... mdpi.com/2079-8954/11/11/540What Influences UsersAo Intention to Share Works in Designer Driven User Generated Content Communities mdpi 2079 8954 11 11 540
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