Publisher

UNIRAYAUNIRAYA

Journal Research on English Language EducationResearch on English Language Education Abstract

This research aims to examine the role of the English language in promoting the local wisdom of Nias, specifically the Hombo Batu tradition, to the international stage. Hombo Batu, which symbolizes bravery and physical strength in Nias society, has the potential to become a globally recognized cultural attraction. English, as a global lingua franca, plays a crucial role in bridging the gap between local culture and international audiences. Through social media, international festivals, and tourism websites, English is used to introduce the meaning and values embedded in Hombo Batu. This study employs a descriptive qualitative method, with data collection techniques including literature review, digital media observation, and semi-structured interviews with cultural practitioners, academics, and tourism managers. The findings of this study show that, while the use of English is highly effective, challenges in maintaining cultural integrity remain. The research concludes that, despite the effectiveness of English in introducing Hombo Batu, there is a need for enhanced translation quality and collaboration between cultural experts and communication professionals to ensure that traditional values are preserved when presented to the international audience. Additionally, empowering the younger generation of Nias to promote their culture is essential.

Conclusion

The study demonstrates that English plays a crucial role in globalizing Hombo Batu, a unique cultural tradition from Nias.While effective, this process presents challenges in maintaining the authenticity and integrity of Nias culture during translation and presentation to international audiences.Collaboration between cultural experts, translators, and communication professionals is essential to ensure accurate and culturally sensitive representation.Empowering the younger generation of Nias to actively promote their culture is also vital for its preservation and continued relevance.

Future Research

Further research should explore the development of culturally sensitive English language learning materials specifically designed for Nias youth, focusing on the accurate translation and promotion of Hombo Batu and other local traditions. Additionally, a comparative study could investigate the effectiveness of different digital media platforms in reaching diverse international audiences with Nias cultural content, identifying best practices for maximizing engagement and understanding. Finally, research is needed to assess the long-term impact of increased tourism on the preservation of Hombo Batus cultural significance, and to develop strategies for sustainable tourism that benefits the local community while safeguarding the traditions authenticity. These investigations should involve close collaboration with Nias cultural leaders, educators, and tourism stakeholders to ensure that research findings are relevant and actionable, contributing to the continued vitality of Nias culture in a globalized world. The research should also investigate the potential of creating immersive cultural experiences, such as virtual reality tours or interactive workshops, to allow international audiences to engage with Hombo Batu in a more meaningful and impactful way, fostering a deeper appreciation for Niass unique heritage. This could also involve exploring the feasibility of establishing cultural exchange programs that bring international visitors to Nias to learn directly from local communities and participate in cultural events.

References

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2. Vol. 5 No. 2 (2024): Jurnal Ilmu Pendidikan Muhammadiyah Kramat jati | Jurnal Ilmu Pendidikan Muhammadiyah... doi.org/10.55943/jipmukjt.v5i2Vol 5 No 2 2024 Jurnal Ilmu Pendidikan Muhammadiyah Kramat jati Jurnal Ilmu Pendidikan Muhammadiyah doi 10 55943 jipmukjt v5i2
3. One moment, please.... one moment please wait request verified ejurnal.universitaskarimun.ac.id/index.php/pelita/article/view/419One moment please one moment please wait request verified ejurnal universitaskarimun ac index php pelita article view 419
4. PRESERVATION OF HOMBO BATU: BUILDING AWARENESS OF LOCAL WISDOM AMONG THE YOUNG GENERATION OF NIAS | Haga... jurnal.uniraya.ac.id/index.php/HAGA/article/view/2334PRESERVATION OF HOMBO BATU BUILDING AWARENESS OF LOCAL WISDOM AMONG THE YOUNG GENERATION OF NIAS Haga jurnal uniraya ac index php HAGA article view 2334

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