Publisher

SERAMBI MEKKAHSERAMBI MEKKAH

Journal Jurnal Serambi EngineeringJurnal Serambi Engineering Abstract

Salib Kasih, located in the pine forest area, has been made an icon of the city of Tarutung as a religious tourism destination that is visited by many tourists. Geographically, this area has a landscape with a distinctive panorama of fresh pine forests and agricultural cultivation land. The area has great potential in sustainable agro-tourism management and can increase Local Government Revenue (PAD). However, although this potential has not been exploited as one of the agro-tourism management models that is integrated with the religious history destination of Salib Kasih. This study aimed to develop an agritourist management model by analyzing the needs of facilities and infrastructure that are integrated with religious tourism in Salib Kasih areas. Based on the results of the research and discussion, it can be concluded there are some alternative agrotourism management models which integrated the religious tourism of Salib Kasih areas by paying attention to the local wisdom, cultivation product, cattle farm, and bee keeping.

Conclusion

The management model in the Salib Kasih Forest Area is a spiritual tourism integrated through a combination of natural objects (nature), cultural aspects (culture), and human-made elements (man-made), namely the results of community fruit/horticultural plantations, livestock, and honey bee farming.Supporting facilities are adequate, but maintenance of existing facilities remains important.The development of this tourism object benefits the surrounding community with an integrated development pattern.

Future Research

Penelitian lanjutan perlu dilakukan untuk mengkaji lebih dalam potensi pengembangan agrowisata berbasis kearifan lokal di sekitar Salib Kasih, dengan mempertimbangkan aspek sosial, ekonomi, dan lingkungan. Studi lebih lanjut dapat difokuskan pada pengembangan model kemitraan antara pemerintah, masyarakat lokal, dan pelaku usaha pariwisata untuk memastikan keberlanjutan pengelolaan agrowisata. Selain itu, penelitian tentang dampak ekonomi agrowisata terhadap peningkatan pendapatan masyarakat dan kontribusinya terhadap Pendapatan Asli Daerah (PAD) perlu dilakukan untuk mengukur efektivitas model pengelolaan yang diterapkan. Pengembangan strategi pemasaran yang efektif, termasuk pemanfaatan media sosial dan promosi melalui berbagai kanal komunikasi, juga perlu diteliti untuk meningkatkan daya tarik Salib Kasih sebagai destinasi agrowisata yang unik dan berdaya saing.

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Pages	14
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