STITPNSTITPN

MANAZHIMMANAZHIM

The teaching profession is central to the development of human resources and the advancement of national progress. However, a declining interest among Generation Z in pursuing teaching careers raises concerns about the future availability of qualified educators. This study investigates the influence of social media and motivation on students interest in becoming teachers, with teaching experience serving as a mediating variable. Employing a quantitative methodology and an explanatory research design, the study surveyed 166 students from the 2021 and 2022 cohorts of the Office Administration Education Program at Surabaya State University. Data were analyzed using Structural Equation Modeling (SEM) with SmartPLS 4.0. The findings reveal that social media does not have a significant direct effect on students interest in becoming teachers, while motivation shows a positive and significant influence. Individuals with higher motivation are more likely to express interest in a teaching career. Both social media and motivation significantly influence teaching experience, which in turn strongly affects interest in the teaching profession. Furthermore, the study confirms that social media and motivation indirectly influence career interest through teaching experience, highlighting the critical role of hands-on teaching practice in shaping students aspirations toward educational careers.

The study concludes that social media does not significantly impact students interest in becoming teachers, while motivation does.Teaching experience is positively influenced by both social media and motivation, and it significantly affects interest in the teaching profession.Furthermore, teaching experience mediates the relationship between social media, motivation, and interest in teaching, indicating that positive teaching experiences strengthen the influence of motivation and social media on students career aspirations.

Penelitian lebih lanjut perlu dilakukan untuk mengeksplorasi secara mendalam bagaimana berbagai platform media sosial yang spesifik, seperti TikTok, Instagram, dan YouTube, memengaruhi persepsi dan minat Gen Z terhadap profesi guru. Penelitian ini dapat menggunakan metode kualitatif, seperti wawancara mendalam atau analisis konten, untuk memahami jenis konten apa yang paling menarik perhatian Gen Z dan bagaimana konten tersebut membentuk pandangan mereka tentang profesi guru. Selain itu, penelitian perlu menginvestigasi peran penting dari mentor guru dan pengalaman observasi di sekolah dalam meningkatkan minat Gen Z terhadap profesi guru. Studi ini dapat menguji efektivitas program mentoring yang dirancang khusus untuk Gen Z, dengan fokus pada pengembangan keterampilan mengajar, pemecahan masalah di kelas, dan membangun hubungan positif dengan siswa. Terakhir, penelitian lanjutan dapat meneliti pengaruh faktor-faktor kontekstual, seperti kebijakan pemerintah terkait kesejahteraan guru, kurikulum pendidikan, dan lingkungan kerja di sekolah, terhadap minat Gen Z untuk menjadi guru. Penelitian ini dapat menggunakan pendekatan studi kasus atau komparatif untuk mengidentifikasi praktik-praktik terbaik yang dapat meningkatkan daya tarik profesi guru bagi generasi muda.

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