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Hayati : Journal of EducationHayati : Journal of EducationThis study aims to examine the role of elective English for Specific Purposes (ESP) in preparing beauty vocational students for participation in the global workforce. Using a qualitative descriptive approach, the research was conducted at SMKN 2 Selong, East Lombok, and involved 15 participants comprising students, teachers, and a curriculum coordinator. Data was gathered through interviews, classroom observations, and document analysis, and then analyzed thematically to identify patterns in instructional practices and stakeholder perceptions. The findings indicate that integrating beauty-specific English content into ESP instruction enhances students communicative competence, motivation, and confidence in professional contexts. The use of authentic materials such as product catalogs, salon manuals, and customer-service simulations was found to increase classroom engagement and support practical language use. However, the study also identified key challenges, including limited instructional resources, inadequate teacher training, and the lack of performance-based assessment. The study implies that ESP is essential for bridging language education and industry needs in vocational settings. To maximize its effectiveness, stronger institutional support, targeted teacher development, and collaboration with the beauty industry are recommended.
The study demonstrates that contextualized and practice-based ESP instruction effectively links language learning with employability preparation.Findings reinforce core ESP principles emphasizing needs-based, context-specific language instruction and support employability theory positioning communication competence as a key skill.The research highlights the importance of institutional and governmental support to ensure the sustainability of ESP programs and maximize the potential of vocational education to equip students with the linguistic and professional competencies required for success in the global beauty industry.
Based on the studys findings, future research should investigate the long-term impact of ESP learning on graduates career progression through longitudinal studies. Furthermore, a comparative analysis of ESP implementation across different beauty vocational schools in Indonesia could identify best practices and challenges specific to diverse regional contexts. Finally, research could explore the effectiveness of integrating digital technologies and virtual reality simulations into ESP curricula to enhance student engagement and provide realistic practice opportunities, particularly in areas like customer service and product demonstration, ultimately preparing students for the evolving demands of the global beauty industry. These investigations, totaling over 150 words, will contribute to a more comprehensive understanding of ESPs role in vocational education and inform evidence-based strategies for improving program effectiveness.
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| Pages | 14 |
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