IMPERIUMINSTITUTEIMPERIUMINSTITUTE

SERAMBI: Jurnal Ekonomi Manajemen dan Bisnis IslamSERAMBI: Jurnal Ekonomi Manajemen dan Bisnis Islam

This research examines food downstreaming in Tanah Karo, with a focus on the production and development of strawberry pancakes in Berastagi, Indonesia, through a mashlahah (benefit) review. This study employs a qualitative approach, gathering primary data through observations and interviews with strawberry pancake businesses, as well as secondary data from a literature review. This study identifies the forms, challenges, and opportunities of food downstreaming in Tanah Karo, highlighting the potential of local commodities such as strawberries to increase economic value and community welfare. A mashlahah perspective was employed to assess the economic, social, and environmental benefits of strawberry pancake production, including job creation, income generation, waste reduction, and support for sustainable agriculture. The study concludes that food downstreaming, exemplified by the strawberry pancake industry, plays a strategic role in increasing the value of agricultural products and driving regional economic growth in Tanah Karo, and emphasizes the need for government support to overcome existing barriers and maximize its potential benefits.

Food downstreaming in Tanah Karo plays a strategic role in increasing the added value of agricultural products and encouraging regional economic growth.The strawberry pancake business in Berastagi demonstrates significant economic benefits, fulfilling the principles of mashlahah by maintaining religion, soul, mind, offspring, and property.Government support is crucial for optimizing this sector through education, infrastructure development, and access to capital.

Berdasarkan hasil penelitian, terdapat beberapa saran penelitian lanjutan yang dapat dilakukan. Pertama, perlu dilakukan penelitian lebih lanjut mengenai dampak hilirisasi pangan terhadap peningkatan kesejahteraan petani secara spesifik, dengan mengukur perubahan pendapatan, akses terhadap layanan keuangan, dan kualitas hidup mereka. Kedua, penelitian dapat difokuskan pada pengembangan model bisnis hilirisasi pangan yang berkelanjutan, dengan mempertimbangkan aspek lingkungan, sosial, dan ekonomi secara terintegrasi, termasuk penerapan praktik pertanian ramah lingkungan dan penguatan kelembagaan petani. Ketiga, penelitian lanjutan dapat mengeksplorasi potensi hilirisasi komoditas pertanian lain di Tanah Karo selain stroberi, seperti kopi, sayuran, dan buah-buahan lainnya, serta mengidentifikasi strategi pemasaran yang efektif untuk meningkatkan daya saing produk-produk tersebut di pasar domestik dan internasional. Penelitian-penelitian ini diharapkan dapat memberikan kontribusi signifikan dalam upaya meningkatkan nilai tambah produk pertanian, mendorong pertumbuhan ekonomi regional, dan meningkatkan kesejahteraan masyarakat di Tanah Karo.

  1. Sosialisasi Strategi Pemasaran Pancake Stroberi Di Kabupaten Karo | Jurnal Pengabdian Masyarakat IPTEK.... ojs.trigunadharma.ac.id/index.php/adbimasiptek/article/view/5730Sosialisasi Strategi Pemasaran Pancake Stroberi Di Kabupaten Karo Jurnal Pengabdian Masyarakat IPTEK ojs trigunadharma ac index php adbimasiptek article view 5730
  2. Kajian Ekonomi dan Keuangan. kebijakan hilirisasi mineral policy reform penerimaan negara kajian ekonomi... fiskal.kemenkeu.go.id/ejournal/index.php/kek/article/view/259Kajian Ekonomi dan Keuangan kebijakan hilirisasi mineral policy reform penerimaan negara kajian ekonomi fiskal kemenkeu go ejournal index php kek article view 259
  3. THE IMPACT OF THE HALAL INDUSTRY AND ISLAMIC FINANCIAL ASSETS ON INDONESIA'S ECONOMIC GROWTH USING... doi.org/10.24034/j25485024.y2024.v8.i2.6299THE IMPACT OF THE HALAL INDUSTRY AND ISLAMIC FINANCIAL ASSETS ON INDONESIAS ECONOMIC GROWTH USING doi 10 24034 j25485024 y2024 v8 i2 6299
  4. Community Strategy in Economic Improvement Based on the Utilization of Perlis Marine Natural Resources... ejournal.insuriponorogo.ac.id/index.php/amalee/article/view/4405Community Strategy in Economic Improvement Based on the Utilization of Perlis Marine Natural Resources ejournal insuriponorogo ac index php amalee article view 4405
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