NURSCIENCEINSTITUTENURSCIENCEINSTITUTE

Journal of Management and Digital BusinessJournal of Management and Digital Business

This study explores the relationship between sustainable supply chain practices and the business performance of Culinary MSMEs in West Java, Indonesia. Using a quantitative approach, data were gathered from 292 Culinary MSMEs through structured questionnaires and analyzed using SEM-PLS with SmartPLS software. The research examines three dimensions of sustainable practices—environmental, social, and economic—and their impact on MSME performance. Findings show that sustainable supply chain practices positively and significantly influence business performance by enhancing operational efficiency, customer satisfaction, and market reputation. The study provides empirical evidence from a developing country context and emphasizes the strategic importance of sustainability for MSMEs aiming to remain competitive and resource-efficient while addressing environmental and social challenges. It also highlights the role of policymakers and supply chain stakeholders in supporting sustainability integration within MSME operations. The study recommends future research to consider longitudinal or comparative approaches across regions to deepen insights into sustainable food supply chain practices.

The findings of this study confirm the significant and positive influence of environmental, social, and economic sustainability practices on integrated sustainable supply chain practices, which in turn directly and substantially affect the business performance of culinary MSMEs in West Java.These results reinforce the central tenet of the Triple Bottom Line (TBL) theory, demonstrating that organizational success in the long term depends on balanced integration of environmental, social, and economic goals.Ultimately, culinary MSMEs should develop cohesive strategies that align environmental stewardship, social responsibility, and economic pragmatism to achieve superior performance outcomes.

Future research should explore the dynamic changes over time through longitudinal studies, and incorporate qualitative data to validate and deepen the insights presented. Comparative studies across different regions or sectors could further illuminate contextual factors influencing the sustainability-performance relationship. Furthermore, investigating moderating variables such as digital readiness or external support systems could enhance the explanatory power of the model. Specifically, research could investigate how the adoption of digital technologies impacts the effectiveness of sustainable supply chain practices within culinary MSMEs. Another avenue for exploration is the role of government policies and incentives in promoting sustainability among these businesses, examining which interventions are most effective in driving adoption and improving performance. Finally, studies could focus on the development of tailored sustainability frameworks specifically designed for the unique challenges and opportunities faced by culinary MSMEs in developing economies, fostering a more inclusive and impactful approach to sustainable business practices.

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